About LUGGit:
LUGGit's vision is to create an end-to-end luggage-free travel experience for everyone!
We are building a multi-platform solution that allows every traveler to request a Keeper (driver) in advance or in real-time to collect and deliver luggage where and when they need it.
Our journey highlights:
+20,000 customers served and +100,000 bags carried with +3,000 reviews on Trustpilot (4.9/5);
9 European cities and planning to open 5 more in 2025;
€2.2M raised in funding;
2nd Most Innovative Tourism Solution in the World by the World Tourism Organization.
Do you share our values?
You are obsessed with excellence in everything you do;
You are an ambitious person who takes initiative, always aiming for more;
You are a true owner of your opinions and actions;
You like to play as a team, overcoming defeats and celebrating victories together;
You are excited about embracing the challenge of redefining how people travel around the world.
About the role?
We are looking for a Marketing Manager to take full ownership of our marketing function, from strategy development to execution. You will be responsible for designing and implementing frameworks to scale our acquisition both in the B2C and B2B markets. You will lead a small but ambitious team, collaborate across departments, and leverage data and strategies to create impactful campaigns that resonate with our target audience.
What do we expect from you?
Develop and execute the overall marketing strategy aligned with business objectives.
Identify growth opportunities and define marketing goals, KPIs, and budgets;
Conduct market research to understand industry trends and customer needs;
Oversee the creation and execution of multi-channel marketing campaigns across different acquisition funnels (digital, offline, events);
Optimize campaigns to improve customer acquisition, engagement, and retention;
Work closely with the Data team to monitor performance metrics and make data-driven decisions to enhance effectiveness;
Manage and mentor the marketing team, ensuring alignment and collaboration;
Work closely with other departments (e.g., Sales, Product, Leadership) to ensure marketing strategies support the company goals;
Oversee content creation, ensuring it aligns with the brand voice and resonates with target audiences;
Maintain brand consistency across all channels and materials;
Manage relationships with external agencies, freelancers, and partners as needed;
Drive digital marketing efforts, including SEO, SEM, email marketing, and social media;
Use tools like Google Analytics, Metricool, or similar to track and analyze campaign performance across different platforms;
Provide regular reports on marketing ROI and insights to the leadership team;
Identify and develop strategic partnerships (bloggers, affiliate marketing) to expand brand reach;
Plan and execute events such as trade shows, webinars, and promotional activities alongside the Sales team.
Requirements:
Bachelor’s degree in Marketing, Communications, or a related field (Master’s degree is a plus);
4-5 years of experience in marketing roles (experience in hospitality or startups is preferred);
Proven track record of developing and executing successful marketing online and offline campaigns;
Strong knowledge of digital marketing tools (e.g., Google Ads, Meta Ads, SEO, CRM platforms);
Excellent communication and presentation skills;
Experience managing a budget and delivering ROI-driven results.
What do we offer?
Flexible work schedule (we believe in people and their commitment: our goals, your time);
Remote work regime: with 1 day every two weeks at our HQ Office in Aveiro (you can be located wherever in Portugal);
Medical insurance and extra off days (your well-being is essential for us);
The ideal environment to grow professionally and personally, knowing that your decisions directly impact the business and that you will make them surrounded by an incredible multi-disciplinary team.
Get in touch with us at [email protected].